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A Space

‘A space’ located in berlin mitte, is a temporary showroom for NATULIS GROUP AG offering a great platform to show and sell a range of apartments being built at this location. the design of the showroom is marked by a mix between rough, edgy and refined, elegant elements. this symbiosis turns the space into an eye-catcher while offering great opportunities for counseling and sales conversations.

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genesis mannequins

with the intention to give genesis mannequins a prime position at the euroshop 2014, plajer & franz studio created a stand design that clearly stands out from the crowd and draws the attention of visitors and retail experts likewise. international fashion shows and temporary art events served as the leitmotif for the design idea of the stand consisting of five monolithic cubes following a prismatic structure. unusual perspectives and the play with contrasts mark the exciting scenery including a lounge area and six thematically different sectors: mood, fame, silhouette, vogue haute couture, heritage, visions.

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SIXT

a trade show stand designed for germany’s biggest car rental company communicating the international activities and global performance of sixt. the modern design with pure, accommodating shapes and a striking use of colours imparts a high-class overall image. the client’s strong corporate code of orange and black dominate the appearance of displays, the counter and the walls, and a clear-cut structure allow easy presentation of the premium cars.
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Most

pure delightful seduction … this design for the ISM trade fair in cologne reflects a new contemporary image for a traditional chocolate manufacturer realised in one of the world’s smallest, but most seductively sensual trade stands. Continue reading

Timberland tradeshow

Timberland trade show

a modular and highly flexible trade show design reflecting the character of this authentic outdoor brand which can be easily adapted to show the different seasonal collections.
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BMW mini showroom

BMW mini showroom

since its relaunch, the charm of the new MINI has made it a success story in its own right.
naturally this required a suitable environment, which was eventually created in the heart of berlin. the MINI showroom is the biggest of its kind and successfully conveyed the image of MINI: fresh, young, individual and sportive. the choice of clear colours and a modern interior feel accentuate the new look for a young and hip target market.
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BMW IAA trade show 2005

BMW IAA trade show 2005

here was a successful design for a very demanding brief: on the one hand an entire temporary building at the most important trade fair for car manufacturer BMW, on the other a multi-dimensional presentation area for the entire fleet that perfectly reflected the company’s strictly defined corporate identity. from off-road models to limousines and sports cars, all the respective BMW characters could be experienced in their own environments alongside a lifestyle area, vip and executive lounges and a stage area for the presentation of new products.
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BMW IAA trade show 2003

BMW IAA trade show 2003

here was a successful design for a very demanding brief: on the one hand an entire temporary building at the most important trade fair for car manufacturer BMW, on the other a multi-dimensional presentation area for the entire fleet that perfectly reflected the company’s strictly defined corporate identity. from off-road models to limousines and sports cars, all the respective BMW characters could be experienced in their own environments alongside a lifestyle area, vip and executive lounges and a stage area for the presentation of new products.
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BMW Geneva trade show 2004

BMW Geneva trade show 2004

alongside the IAA frankfurt, the automobile fair in geneva is one of the industry’s most important events. with their design for the BMW brand presentation, which included 120 square metre led screens, plajer & franz studio succeeded in creating one of the main highlights of the whole show in geneva.
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S.Oliver & comma tradeshow

S.Oliver & comma trade show

the challenge here was to create a tradeshow concept that would display the compatibility of two brands – S.OLIVER and comma shoes – whilst reinforcing their individual brand identities. the objective was to create an authentic brand architecture, which combined autonomy, function and dynamics, all wrapped up in a striking new look that would generate an outstanding appearance at one of the world’s most important trade events. and it did …
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