dieter rams design principles on exhibition in paris
“less but better” is the well-known design philosophy of german product designer dieter rams and currently the subject of an exhibition by a paris gallery: “Dieter Rams – Less But Better”.
more than 100 of the iconic designs by dieter rams are on show within the compact exhibition created by scenographer théophile calot at Espace 24b.
the idea of the exhibition’s curators – yves couchaux, grégory mesrié and ivan mietton – was to demonstrate rams’ 10 principles of good design – the set of rules he created, followed and advocated throughout his career.
dieter rams is best known for his work with german industrial design brand BRAUN, where he began designing products in 1955. six years later, he was appointed as the company’s chief design officer – a position he held until 1995.
his most recognisable products for the brand include the RT20 tube radio and the SK55 turntable, both of which are on display in the exhibition. a range of the german designer’s clocks, desk accessories and other music equipment is also on show.
we also recommend the book by sophie lovell “dieter rams: as little design as possible” published by PHAIDON!