airport moscow sheremetyevo, terminal e. a novelty in travel retail, the multi brand store at moscow’s largest airport, evokes a department store feeling with inviting three wall boutiques that are artfully arranged around a central area.
CONCEPT | DESIGN | DETAILS | SUPERVISION | GRAPHICS | CI / MARKETING
with reference to moscow’s history and russian lifestyle, the store design derives from the famous fabergé egg, a symbol of luxury and goldsmithing. its diamond-shaped, faceted surface serves as a continuous design motif throughout the store and can be found down to the very detail. materials like whitened oak and brass are mixed with terrazzo and marble to emphasize an ambience of “new luxury”.
photos © imperial dutyfree